Trained as an economist and international trade strategist, Dr. Wei Qian, the founder and managing director of New Tigers Consulting Limited, found his passion and his niche in helping international businesses developing and prospering in the rapid developing Chinese economy.
Since the late 90th, the inception of New Tigers Consulting, Dr. Qian has established and successfully implemented strategies for hundreds Western companies. His extensive understanding of Chinese culture and business was proved as invaluable to his clientele.
Dr. Qian specializes in providing strategic advice to top level decision makers regarding China-market entry, marketing and business strategies, focusing on product and service localization as well as how to tackle location competition and tap into most profitable market segments.
Dr. Qian holds a PhD of Economics from University of Limerick. He is also an author to a number of books on Western and Chinese economies and business.